Crossing Over with Tideford Organics
I’m often asked to review products on one of my blogs or give an opinion. I turn down most companies, mainly because I believe in clean, healthy food. It’s the kind of food we planted and harvested on the farm in West Virginia where I grew up, and the kind of food I prepare for my own family still. I could never be bothered to review products that don’t fit into that profile, and sadly, many do not. Enter Tideford Organics. A most unusual company. Unusual in all the best ways.
If you haven’t yet heard of Tideford Organics, they have been around since 1996 and were built on a commitment to organic food and the environment. They are now in a purpose built factory in Devon and designing food that tastes like you made it at home. If you haven’t already read it, here is my review of the products I was sent.
Back in October, one of my friends/readers saw that Tideford was looking for food bloggers to review their new line. Normally, I would pass the link on to another blogger, but I found Tideford intriguing. I’d seen their products while perusing the gluten-free tag on the Ocado website. I always look at the ingredients lists of products if they are available and was impressed by the fact that their soups and sauces seemed to be all prepared from fresh organic ingredients. So I agreed to review all the gluten-free vegetarian items that they’d like to send my way.
A few weeks after my review went live, you can imagine my surprise when I got another email from Tideford saying they were sending me a second batch of goodies that had been “tweaked in response to your comments on your blog.” What? I was stunned. Where was the normal “thank you for your review, we’ll take your comments into consideration” or the dreaded “like us on facebook you could win in a £250 voucher!” I told you they were unusual! I was also amazed at how much they’d accomplished with just a few lines of suggestion. For that is what it was, only suggestion, I had no idea that after a 3rd batch tasting and discussions with the managing director that we’d be in negotiations for my consulting on next season’s line.
So there it is. I’ve now crossed over from independent reviewer to consultant. I thought you should know, and I’m hoping to be able to share as much of the experience as possible in the coming months. I’m headed down to Devon on Thursday next and cannot wait to meet up with the team. I’m so pleased at the prospect of working with a company that holds the same ideals about food that I do. Stay tuned for the next chapter!